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GEO & AI Search: Get Cited by AI

How to get your brand cited in Google AI Overviews, ChatGPT, Gemini and Perplexity with GEO and AEO.

Written and reviewed by working marketers at Digital Brolly, Hyderabad Β· New guides every month

Quick answer

GEO (generative engine optimisation) helps your brand appear and get cited in AI answers from Google AI Overviews, ChatGPT, Gemini and Perplexity. It builds on SEO with answer-first content, structured data, clear entity information and trustworthy sources. These guides explain how GEO and AEO work in 2026 and how to apply them.

Updated 10 November 2026 Β· Reviewed by D. V. Ravi Varma, founder of Digital Brolly, Hyderabad

What Is AEO? Answer Engine Optimization: AI chat answer box citing a website card illustration, Digital Brolly blog
What Is AEO (Answer Engine Optimization)? Discover how Answer Engine Optimization helps content get featured
Want to learn this with a mentor?Join a free demo class near JNTU Metro, Hyderabad, or online. WhatsApp us: we reply within 30 minutes in office hours (Mon–Fri 9 AM–8 PM, Sat 10 AM–8 PM), and our AI assistant answers after hours.

Frequently asked questions

What is the difference between SEO and GEO?

SEO helps your pages rank in search results. GEO helps your brand get mentioned and cited inside AI-generated answers. Good GEO starts with good SEO.

What is AEO?

Answer engine optimisation: structuring content as clear questions and direct answers so search features and AI assistants can quote it.

How do I get my website cited by ChatGPT or AI Overviews?

Publish clear, answer-first content with FAQs and schema, keep facts consistent across the web, earn mentions on trusted sites and let AI crawlers access your pages. Learn it in our GEO course.

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Check our results: Placements (3,000+ students placed) Β· Student success stories Β· Student outcomes Β· Hiring companies Β· Student reviews Β· About Digital Brolly

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