What live campaign projects will I work on?

6 platform-specific projects: Google Search Lead Gen · Meta E-com ROAS Campaign · YouTube Brand Awareness · Performance Max Multi-Channel · GTM/GA4/Pixel Conversion Tracking Stack · Looker Studio Performance Dashboard. Every project runs on a real client site with measurable ROAS, CPL and CTR data.

What tools will I learn in the Performance Marketing Course?

20+ tools: Google Ads, Meta Ads Manager, YouTube Studio, LinkedIn Campaign Manager, Performance Max, Advantage+, ChatGPT, Canva AI, Google Tag Manager, Google Analytics 4, Meta Pixel, Conversions API, Looker Studio, Hotjar, Unbounce, SEMrush, HubSpot, Pabbly and more.

How is the Performance Marketing Course different from the Google Ads and Meta Ads courses?

This course is the strategic umbrella — Google Ads + Meta Ads + YouTube + Analytics + Funnel + CRO together across 12 modules. The standalone Google Ads and Meta Ads courses go 4× deeper into each platform's specific certifications and tactics. Most students take Performance Marketing first for the multi-channel foundation, then specialize.

What is ROAS and why is it the focus of this course?

ROAS (Return on Ad Spend) = revenue per rupee spent. 4× ROAS means ₹4 returned per ₹1 spent. It is the most important performance marketing metric because it directly measures campaign profitability. The course teaches you to plan, execute and scale campaigns to specific ROAS targets — the exact skill interviewers test.

Does the Performance Marketing Course cover AI-powered advertising?

Yes — Module 10 is dedicated to AI in performance marketing. ChatGPT for ad copy at scale, Canva AI for creative variations, Smart Bidding (tCPA/tROAS), Performance Max, Meta Advantage+, and AI audience prediction. AI tools are also integrated across all other modules.

Can I freelance after the Performance Marketing Course?

Yes. Module 12 covers freelance performance marketing — niche selection, productised offers, retainer pricing (₹15,000–₹60,000 per month per client), client acquisition and proposals that close. Many graduates run 2–3 retainer clients alongside a full-time role.

Strategic Paid Media · 1.5 Month Course + Internship

Performance Marketing Course in Hyderabad spend less, earn more.

Learn Performance Marketing end to end across 12 modules in 1.5 months, then run real paid campaigns on client accounts in your 1.5-month internship. Our Performance Marketing Course in Hyderabad covers Google Ads, Meta Ads, YouTube, Performance Max and 20+ tools — and builds a 6-project ROAS portfolio. Trained by Ravi Varma (15+ yrs) with 100% Placement Assistance.

12

Strategic Modules

6

Live Campaigns

20+

Paid-Media Tools

100%

Placement Help

Run Real Ad Campaigns

Reserve Your Seat

Free demo class · No card required · Counsellor calls within 30 min

By submitting, you agree to receive course details on WhatsApp & email.

5,000+

Students Trained

100%

Placement Assistance

4.8 ★★★★★

Verified Reviews

150+

Hiring Partners

15+ yrs

Trainer Experience

The most practical Performance Marketing Course in Hyderabad — built for ROAS, not theory.

Designed for marketers, freshers and career switchers entering paid media roles where every rupee spent must produce a measurable result.

Performance Marketing Hyderabad

If you’ve been searching for a Performance Marketing course in Hyderabad, you already know the shift: brands no longer pay for impressions — they pay for measurable outcomes. Leads. Sales. App installs. Sign-ups. Performance marketing is the discipline that runs paid campaigns where every rupee spent maps to a tracked result and a known ROAS.

Digital Brolly’s Performance Marketing Course in Hyderabad is a 1.5-month practical training followed by a 1.5-month live-campaign internship. You’ll complete 12 strategic modules, run 6 platform-specific live projects (Google Search, Meta E-com, YouTube, Performance Max, Conversion Tracking, Dashboard), master 20+ tools across the 2026 paid-media stack, and graduate with a portfolio that shows real ROAS, CPL and CTR numbers from live campaigns.

The course is led by Ravi Varma, founder of Digital Brolly and a working performance marketer with 15+ years across Google Ads, Meta Ads and lead generation, and Ambica Kiran, senior trainer with 8+ years of hands-on paid-media experience. Classes run at our JNTU Metro classroom, fully online, or hybrid — all with 100% placement assistance to 150+ hiring partners.

Why this is the strategic umbrella, not just another paid-ads course. Performance marketing is the discipline — Google Ads, Meta Ads, YouTube, Analytics, Funnel and CRO together. Most “paid ads” courses teach one platform in isolation; you graduate knowing how to run a Google Ads campaign but not how to plan a multi-channel funnel, attribute conversions across platforms, or scale a campaign that’s ready to break. This course teaches you to think strategically across the whole paid stack — and when you’re ready to go deeper into a specific platform, our Google Ads Course and Meta Ads Course stand ready as deep specializations beneath the umbrella.

Definition · The #1 question

Digital Marketing is the umbrella. Performance Marketing is the engine.

Performance Marketing is the paid, measurable subset of digital marketing where every rupee spent maps to a tracked outcome — a click, a lead, a sale. Same toolkit, narrower focus, much sharper ROI.

Digital Marketing

The full online umbrella · since ~2000

Performance Marketing

The paid, measurable engine · since ~2010

In 2026, performance marketers are the highest-paid specialists inside digital marketing teams — because their work is the most measurable and the most directly tied to revenue. This course trains you for that role.

12 Modules · 60+ Hours · Practical

Performance Marketing Curriculum

Every module ends with a hands-on exercise on a real campaign. The curriculum follows the actual workflow of a working performance marketer — from funnel strategy through campaign execution to scaling and optimization.

MODULE 01

Foundations of Performance Marketing

MODULE 02

Marketing Funnels & ROI Frameworks

MODULE 03

Google Ads Mastery

MODULE 04

Meta Ads Mastery (Facebook + Instagram)

MODULE 05

YouTube & Video Advertising

MODULE 06

Lead Generation Campaigns

MODULE 07

E-commerce & D2C Performance Marketing

MODULE 08

Conversion Tracking & Attribution

MODULE 09

Conversion Rate Optimization (CRO)

MODULE 10

AI in Performance Marketing

MODULE 11

Campaign Optimization & Scaling

MODULE 12

Career & Freelance in Performance Marketing

Want to specialize?

Google Ads Certification Course →

Module 3 covers Google Ads strategically. For exam-level depth across Search, Display, Shopping, Video and Measurement certifications, the standalone Google Ads Course goes 4× deeper into the platform.

Want to specialize?

Meta Ads Course →

Module 4 covers Meta Ads strategically. For Meta-Certified Media Buying, advanced Advantage+ tactics and creative-led scaling, the standalone Meta Ads Course goes 4× deeper into Facebook + Instagram.

6 Paid Media Channels · Cross-Platform

The Paid Channels You'll Master

Performance marketers don’t pick a single platform — they pick the right channel for each funnel stage. Module 3, 4 and 5 cover platform-specific tactics; Module 11 teaches you when to use which.

Highest Intent

Google Search Ads

By Google · Bottom-funnel king

Capture buyers actively searching for your product. Highest conversion intent, highest CPCs and the foundation of every B2C and B2B PM stack.

→ Keyword bidding · Quality Score · Performance Max

Largest Audience

Meta Ads (FB + IG)

By Meta · 3 billion+ daily users

Top-of-funnel discovery + retargeting at scale. The most creative-driven channel winning brands here win on hooks, visuals and audience layers.

→ Advantage+ · Lookalikes · Reels Ads

Cheapest Reach

YouTube Ads

By Google · 2.5 billion users

Video-first awareness + brand consideration. TrueView lets you pay only when viewers actually engage. Lowest CPM among premium platforms.

→ TrueView · Bumper · Shorts Ads

B2B Engine

LinkedIn Ads

By Microsoft · 1 billion professionals

The only channel for serious B2B paid media job title, company-size and industry targeting that no other platform can match. Higher CPCs, higher LTV.

→ Sponsored Content · Lead Gen Forms · ABM

Visual Inventory

Google Display Network

By Google · 35M+ websites

Banner ads across the open web. Best for retargeting, brand recall and supporting Search campaigns with cheaper top-funnel impressions.

→ Banners · Native · Smart Display

Automated Multi-Channel

Performance Max

By Google · AI-driven goal-seeker

Single campaign that runs across Search, Display, YouTube, Gmail, Maps & Shopping Google’s AI decides where each impression serves. The 2026 standard.

→ Asset groups · Audience signals · Smart Bidding

Hands-On Tool Mastery

20+ Paid Media Tools You'll Master

Four tool categories: ad platforms (where you run campaigns), AI & automation (where the 2026 edge is), analytics & tracking (where you measure), and CRO (where you convert). Every tool used by working PM specialists in agencies and brands today.

Google Ads

Search · Display · YouTube · PMax

Meta Ads Manager

Facebook + Instagram

YouTube Studio

Video ad creation

LinkedIn Campaign Mgr

B2B paid media

Performance Max

Google AI campaigns

Meta Advantage+

Automated Meta ads

Smart Bidding

tCPA · tROAS

ChatGPT

AI ad copywriting

Canva AI

Ad creative generation

Google Tag Manager

Event tracking

Google Analytics 4

Conversion data

Meta Pixel + CAPI

Conversions API

Looker Studio

Reporting dashboards

Google Merchant Centre

Shopping feeds

Hotjar

Heatmaps & recordings

Unbounce

Landing pages

WordPress + Elementor

DIY landing pages

SEMrush / Ahrefs

Keyword + competitor research

HubSpot CRM

Lead management

Pabbly / Zapier

Automation flows

6 Platform-Specific Campaigns

Live Performance Campaigns

Every project runs on a real client website with actual ad spend under trainer supervision. You leave with screenshots, dashboards, ROAS / CPL / CTR numbers — proof recruiters can verify.

PROJECT 01

Google Ads

Target CPL ≤ ₹350

Google Search Lead Gen Campaign

Build a Search Ads campaign for a coaching institute or B2B service. Keyword research, ad copy, bidding, landing page, conversion tracking — measured in cost-per-lead.

PROJECT 02

Meta Ads

Target ROAS 4×+

Meta E-commerce ROAS Campaign

Run a Shopify / D2C catalog campaign with Advantage+ Shopping. Audience layering, creative testing, retargeting funnels — measured in return on ad spend.

PROJECT 03

YouTube

Target CPV ≤ ₹0.30

YouTube Brand Awareness Campaign

Plan a TrueView + In-Stream + Bumper campaign for a brand launch. Video creative briefs, audience targeting, frequency capping — measured in cost-per-view.

PROJECT 04

PMax

Multi-Channel Auto

Performance Max Multi-Channel Campaign

Build a single Performance Max campaign spanning Search, Display, YouTube, Gmail and Shopping. Asset groups, audience signals, Smart Bidding — Google’s AI in production.

PROJECT 05

Tracking

Full-Stack Setup

Conversion Tracking & Attribution Stack

Set up GTM + GA4 + Meta Pixel + Conversions API on a real WordPress site. Verify events in DebugView, build attribution reports across platforms.

PROJECT 06

Reporting

Looker Studio Live

Performance Marketing Dashboard

Build a single Looker Studio dashboard pulling Google Ads + Meta Ads + GA4 data. ROAS, CPL, CTR, conversion rate, blended CAC — recruiter-ready reporting.

15+ Years · 5,000+ Students

Meet Your Performance Marketing Trainers

Both your trainers actively run paid campaigns on real client budgets every week. They’re not reading slides about ROAS — they’re hitting it on live accounts and teaching you what’s actually working in 2026.

⭐ LEAD TRAINER · 15+ YEARS

Ravi Varma

Founder, Digital Brolly · Performance Marketing Strategist

Ravi Varma is the founder of Digital Brolly and a working performance marketer with 15+ years across Google Ads, Meta Ads and lead generation campaigns. He has trained 5,000+ students and runs live paid-media campaigns for clients in education, dental, tech and D2C campaigns that students see live during the course.

⭐ SENIOR TRAINER · 8+ YEARS

Ambica Kiran

Senior Performance Marketing Trainer

Ambica Kiran is a senior trainer at Digital Brolly with 8+ years of hands-on Google Ads and Meta Ads experience. She runs lead-gen and e-commerce campaigns for clients across dental, education and tech verticals — and is loved by students for patient, doubt-by-doubt teaching with one-on-one mentorship through every campaign setup.

After 2 Months

What You'll Be Able to Do

Real, hireable paid-media skills — not concepts. Walk into any performance marketing interview with a portfolio of live campaigns and ROAS-backed proof.

Run Profitable Ad Campaigns

Plan, launch and optimize Google Ads + Meta Ads campaigns to specific ROAS, CPL or CPA targets — and hit them.

Build Conversion Tracking Stacks

Set up complete GTM + GA4 + Meta Pixel + Conversions API tracking on any site. Diagnose tracking gaps in 30 minutes.

Design ROI-Focused Funnels

Plan TOFU/MOFU/BOFU campaign structures with the right channel for each funnel stage. Map ad spend to revenue.

Scale Winning Campaigns

Read campaign data to identify winners and losers. Scale profitable ads vertically and horizontally without crashing performance.

Step into Performance Roles

Apply for Performance Marketing Executive, PPC Specialist, Paid Media Manager and Growth Marketing roles at agencies, startups and MNCs.

Freelance Paid-Media Consulting

Land your first 2–3 retainer clients at ₹15K–₹60K/month each. We teach niche selection, productised offers, and proposal templates that close.

All-Inclusive · No Hidden Fees

Performance Marketing Course Fee

One simple all-inclusive price. Online, Classroom and Hybrid all included at the same fee — pick the mode that fits your schedule. No tier shopping, no decision fatigue, no upsells.

All-Inclusive · Most Popular

Performance Marketing — Complete Programme

Strategic paid-media training + live-campaign internship

^₹15,000 / ₹ 20,000

Ravi Varma is the founder of Digital Brolly

3 months total programme
1.5 months of practical training (12 modules · 60+ hrs) followed by a 1.5-month live-campaign internship on real client websites.

💳 EMI options available at checkout

- Everything Included

What you get for ₹15,000 — no add-ons, no upsells

12 strategic modules · 60+ hours of practical training
6 live campaign projects with real client ad spend
20+ tools mastered — Google Ads, Meta Ads, GA4, GTM, ChatGPT, Canva AI
Brolly Performance Marketing certification + Google Ads + Meta Ads certification guidance
1:1 mentorship from Ravi Varma + Ambica Kiran
Daily doubt-clearing + WhatsApp/Telegram community access
Resume + LinkedIn coaching with ROAS-backed portfolio support
Mock interviews with real campaign case studies
100% placement assistance with 150+ hiring partners
Lifetime access to all course materials and recordings

Mode 1

Online Live

Mode 2

Classroom

Mode 3

Hybrid

Why one price? We removed the tier-shopping confusion. Whether you join Online, Classroom or Hybrid — you get the same trainers, same campaigns, same certification, same placement support. Choose the mode, not the price.

Hyderabad Salary Reality · 2026 Data

Performance Marketing Roles & Salaries

Performance marketers earn 30–50% more than generic digital marketers because the work is directly tied to revenue. Salaries scale fast with proven ROAS.

Job Role	Entry-Level (0–1 yr)	Mid-Level (2–4 yrs)	Senior-Level (5+ yrs)
Performance Marketing Executive	₹3–6 LPA	₹6–12 LPA	₹12–25 LPA
Google Ads / Meta Ads Specialist	₹4–8 LPA	₹6–14 LPA	₹12–22 LPA
PPC Specialist	₹3.5–5 LPA	₹7–14 LPA	₹15–25 LPA
Performance Marketing Analyst	₹4–8 LPA	₹8–15 LPA	₹15–25 LPA
Paid Media Specialist	₹6–10 LPA	₹10–20 LPA	₹18–30 LPA
Conversion Rate Optimization Specialist	₹5–8 LPA	₹10–20 LPA	₹18–35 LPA
Growth Marketer	₹8–12 LPA	₹12–20 LPA	₹20–40 LPA
Performance Marketing Manager	₹10–18 LPA	₹15–30 LPA	₹25–40+ LPA
Freelance Performance Consultant	₹15K–60K/mo	₹60K–2L/mo	₹2L–5L+/mo

Reality: Salaries depend on company type (agency / startup / MNC), measurable campaign results and your ROAS-backed portfolio. The students who win interviews show real campaign data — exactly what your 6 live projects + Looker Studio dashboard prove.

150+ Hiring Partners

Companies Hiring Our Performance Marketing Graduates

Direct interview drives, resume forwards and reference hiring. Hyderabad has 400+ active performance marketing openings monthly across edtech, fintech, e-commerce, SaaS and digital agencies.

Swiggy

Wipro

Cognizant

Web Nexis

mTouch Labs

Stryv.ai

Codetru

Nalsoft

AHEX Tech

Collabera Digital

21 Frames

+ 138 more

Why Choose Digital Brolly

Generic PM Courses vs. Digital Brolly's PM Course

Most “performance marketing” courses are repackaged digital marketing with extra Google Ads slides. Here’s how a course built specifically for paid-media careers is different.

Generic PM Courses

What students complain about

Digital Brolly PM Course

What you actually get here

Eligibility · No Prerequisites

Who Should Join This Performance Marketing Course?

Beginner-friendly. No prior performance marketing experience required. Module 1 covers digital marketing fundamentals and Module 2 establishes PM concepts (CPC, ROAS, funnels). Anyone with basic computer literacy can follow.

🎓

Students & Freshers

Final-year and recent graduates entering performance marketing roles like Performance Executive or PPC Executive. Skills-first hiring — degree not mandatory.

🔄

Career Switchers

Professionals from BPO, sales, support and non-IT fields moving into performance marketing for faster career growth and higher salary trajectories.

📈

SEO & Social Marketers

Already in SEO or social media? Adding paid-media skills 2–3× your salary potential — paid skills are in much higher demand than organic-only.

🏪

Business Owners

Reduce dependency on agencies. Run your own Google Ads + Meta Ads in-house, control budgets, measure ROI, scale what works.

✍️

Freelancers & Consultants

Add paid-media as a high-ticket service line. Retainer pricing of ₹15K–₹60K/month per client makes 3–5 retainers a strong full-time income.

💻

Social Media Executives

Most SMM roles are limited to organic content. Adding paid-media skills opens the door to Paid Media Manager and Performance Marketing roles with bigger budgets.

Hyderabad's Performance Marketing Classroom

Right at JNTU Metro also fully online & hybrid

Our classroom is on the 3rd floor of Dr Atmaram Estates, Metro Pillar No. A689, next to JNTU Metro Station. Direct walk-in from the metro — no autos, no parking hassle. Convenient for students from across West Hyderabad.

Outside Hyderabad? The Online and Hybrid modes are included at the same all-inclusive ₹15,000 — same trainers, same campaigns, same certification. Used by students across India and the diaspora.

Classroom Address

Digital Brolly · JNTU Metro Branch

Metro Pillar No: A689, Jntu Metro Station, 3rd Floor, Dr Atmaram Estates, Nizampet X Roads, beside Sri Bhramaramba Theatre, Kukatpally, Hyderabad, Telangana 500072

Performance Marketing Course in Hyderabad FAQs

Real questions from real prospects. If yours isn’t here, WhatsApp us at +91 81869 44555 — we reply within 30 minutes.

Performance marketing is a paid digital advertising approach where advertisers pay only for measurable results — clicks, leads, app installs or sales — rather than impressions. Every campaign is tracked against ROI, ROAS, CPL and CPA metrics.

Digital marketing is the broad umbrella covering SEO, social, content, email, organic and paid. Performance marketing is the paid, measurable subset — every rupee spent must produce a trackable outcome with direct ROI accountability.

Total 3 months — 1.5 months of practical performance marketing training (12 modules, ~60 hours) followed by a 1.5-month internship running live campaigns on real client websites with actual ad spend. The longer training-and-internship balance reflects the complexity of paid media — campaigns need real time to optimize.

This Performance Marketing Course in Hyderabad is priced at ₹15,000 all-inclusive price of ₹15,000 covering everything — Online, Classroom or Hybrid (your choice), 12 modules, 6 live campaign projects, Brolly certification, Google + Meta certification guidance, lifetime course access and 100% placement assistance. No hidden fees, no upsells, no tier shopping. EMI options available.

Performance Marketing Executive: ₹3–6 LPA entry, ₹6–12 LPA mid, ₹12–25 LPA senior. PPC Specialist similar. Performance Marketing Manager: ₹10–18 LPA entry, ₹25–40+ LPA senior. Salaries depend on ROAS-backed portfolio.

Complete paid stack: Google Ads (Search, Display, YouTube, Performance Max, Shopping), Meta Ads (Facebook, Instagram, Advantage+, Reels), YouTube, LinkedIn, programmatic display — plus full GTM + GA4 + Pixel + Conversions API tracking.

No. Module 1 covers digital marketing fundamentals; Module 2 establishes PM concepts (CPC, ROAS, funnels). Beginners, freshers, career switchers from non-marketing backgrounds and business owners all complete it successfully.

6 platform-specific projects: Google Search Lead Gen · Meta E-com ROAS Campaign · YouTube Brand Awareness · Performance Max Multi-Channel · GTM/GA4/Pixel Tracking Stack · Looker Studio Dashboard. Every project runs on a real client site with measurable data.

20+ tools: Google Ads, Meta Ads Manager, YouTube Studio, LinkedIn Campaign Mgr, Performance Max, Advantage+, ChatGPT, Canva AI, GTM, GA4, Meta Pixel + CAPI, Looker Studio, Hotjar, Unbounce, SEMrush, HubSpot, Pabbly and more.

This course is the strategic umbrella — Google + Meta + YouTube + Analytics + Funnel + CRO together. The standalone Google Ads and Meta Ads courses go deeper into platform-specific certifications.

ROAS (Return on Ad Spend) = revenue per rupee spent. 4× ROAS = ₹4 returned per ₹1 spent. It’s the most important PM metric because it directly measures profitability. The course teaches you to plan, execute and scale to specific ROAS targets — the exact skill paid for in interviews.

Yes — Module 10 is dedicated to AI in PM. ChatGPT for ad copy, Canva AI for creatives, Smart Bidding (tCPA/tROAS), Performance Max, Meta Advantage+, AI audience prediction. AI tools are also integrated across all modules.

Yes. Module 12 covers freelance PM — niche selection, productised offers, retainer pricing (₹15K–₹60K/month per client), client acquisition and proposals. Many graduates run 2–3 retainers alongside a full-time role.

Yes — 100% placement assistance with 150+ hiring partners. Resume building, mock interviews on real campaign case studies, ROAS-backed portfolio coaching and direct interview drives included. Most placements happen within 4–8 weeks.