- Advanced SEO Training
We offer the Best SEO Training in Hyderabad with advanced topics that can help you get a job easily on SEO in Digital marketing which has plenty of job openings.
- SEO Live Projects
- 100% Placement Assistance
Making you ready for the job is our priority. Our Mock interviews and special job oriented sessions will help you crack the job easily. Join our SEO Training in Hyderabad for 100% placement assistance.
SEO Course Details
Table of Contents
| Trainer Name | Mr. Raju (Certified Trainer) |
| Trainer Experience | 15+ Years |
| Next Batch Date | 20th September 2023 (8:00 AM IST) |
| Training Modes: | Online Training (Instructor Led) |
| Course Duration: | 1 Month |
| Call us at: | +91 8186944555 |
| Email Us at: | digitalbrolly@gmail.co… |
SEO Training Curriculum:
1.How does the search engine work?
2.Crawling, Indexing and Page Ranking Mechanisms.
3.Google Sandbox concept.
4.Understanding SERP – Search Engine Results Page
5.Google Algorithm updates.
6.Fixing Panda, Penguin, Hummingbird updates.
7. What is SEO?
8. Different types of SEO
9. What are the advantages of SEO?
10. Disadvantages of SEO
11. What is SERP?
12. Understand Search Results
13. How does Google work in the backend?
14. What is Crawling?
15. What is Indexing?
16. Rank Math Algorithm and importance of relevance
17. What is Google Sandbox?
18. Does Google Sandbox Exist?
19. Google Algorithm updates.
20. Special note on Panda, Penguin, Hummingbird updates.
21. Note Latest Bret Update & Upcoming Web Vitals Update.
22. Step by Step process on how to do SEO for a new website?
1.What are Keywords?
2.Types of Keywords.
3.Keyword Ideas Generation – Uber Suggest
4.Google Keyword Planner Tool
5.Keywords Analysis Tools. (Keyword Tool – Paid Tool)
6.Keywords Research Process.
7.Google Search Operators.
8.Competition Analysis.
9.Using tools for Competition Analysis.
10. What are Keywords?
11. Different types of Keywords for SEO purpose.
12.Differentiating keywords based on user intentions.
13.What is search volume? and how is it important?
14.What are LSI keywords?
15.What are intent defining keywords
16.Difference between money making keywords and informational keywords
17.How to get new keyword Ideas using google
18.Tools to use for more keyword ideas/
19.How to find search volume and tools to use?
20.Keywords Research Process
21. How to find profitable keywords for your business?
22. How to analyse the difficulty of keywords?
23. How to analyse competitor keywords?
24. Deciding on keywords to target.
25How to create strategies on how to outrank your competitors?
- Generating content ideas
- Forming a content framework/blueprint
- Essential elements that your content should contain.
- How to proofread or check the content for grammatical errors
- What is Plagiarism?
- How to check the plagiarism of the content.
- Best practices in content writing
1.Fundamental On-page Factors.
2.Setting a Title for the Page/Post.
3.Setting proper Description for your page/post.
4.Page/post URL & its importance.
5.Headings, Importance of Heading and Rules.
6.Image Filename Optimisation.
7.Image Alt tag and its Importance.
8.Keywords placement and keyword Ratio/keyword density.
9.Importance of content.
10.Content Quality
11.Plagiarism checking tools
12.Creation of Robot.txt
13.Creation & integration Sitemaps.
14.Site Speed Analysis.
15.Images optimizations.
16.Anchor Links Optimization.
17.Google Analytics Integration
18.Best practices in writing page/post URLs to rank better
19.How to optimise the different types of Headings
20.The core content optimisation principles.
21.How to use LSI keywords, synonyms and intent words for better rankings
22.Structuring your web page and prioritising content for SEO
23.How to optimise Images on the website for image rankings.
24.Optimising content for visual search appearance
25.Importance of questioning words & FAQs on your page/post.
26.Importance of videos and optimising videos on the page/post.
27.How to use SEO tools to cross check the on page factors implementation.
- Basics of Technical SEO
- Website Structure & navigation optimisation for SEO
- Indexability of the website.
- Tracking and fixing indexing errors.
- Importance of Internal linking in SEO
- Impact of Page Speed on SEO
- Using GTMetrix & Lighthouse for speed reports.
- Importance of UX Signals for SEO
- Core web vitals and their importance
- Robots.txt & Sitemap.xml creation.
- HTTPS & Website Security
- Tracking and fixing broken links
- custom 404 page
- Importance of mobile responsiveness & mobile compatibility.
- Touch friendly factors to boost UX and site rankings.
- Other Technical Aspects to monitor
1.Google Business Listing
2.Creating Knowledge Panel for your business
3.Map listing optimizations.
4.Adding posts to google business listings.
5.Increasing business visibility through local SEO
6.Basics of Local SEO – What, why, how
7.The Map Pack – understanding the local seo results.
8.Keyword Research for Local SEO
9.Create a listing on Google My Business (GMB)
10.Key optimisation factors in GMB
11.Product listing, Services listing in GMB
12.GMB website builder tool.
13.Importance of images optimisation and posts in GMB
14.What are NAP Citations
15.Importance of citations in Local SEO
16.Key local SEO Ranking factors
17.Importance of Social Presence & check-in’s for local seo
18.Importance of Online reputation Management for Local SEO.
1.Introduction to Off Page Optimization.
2.What is Link Building?
3.Types of Linking Methods (One Way, Two Way and Three Way Links).
4.Types of backlinks – DoFollow Vs. NoFollow.
5.Directory Submissions.
6.Social Bookmarking.
7.Local Business Listing.
8.Using Classifieds for Inbound Traffic.
9.Generating Links from QA Sites.
10.Guest Blogging.
11.Blog Commenting.
12.Links Analysis Tools. – (Ahrefs, SEMRush, Moz, SpyFu keyword tools)
13.What is Domain Authority?
14.Factors that influence domain authority
15.How to Increase Domain Authority.
16.Difference between ON Page and OFF Page
17.Why is OFF Page SEO important?
18.Backlinks and their importance
19.What are backlinks
20.Types of backlinks
21.Do.s & Don’ts in Link Building
22.Importance of Anchor text in link building
23.What is domain authority?
24.How to check a website’s domain authority?
25.What is spam score
26.How to check for your websites spam score
27.Getting High quality Backlinks
28.Email marketing for backlinks
29.Link Building strategies
30.Advanced techniques in Link building
31.Unnatural links and their disadvantages
32.Monitoring Link Profile of your website
32.Maintaining Link health to avoid penalties
33.Process to remove spam links using disavowing tool
34.Establishing Brand Signals to boot rankings
35.EAT & their value
36.Other Key OFF Page techniques
1.Adding Website to Search Console & Verification Process.
2.Setting Geo-target location.
3.Search Queries Analysis.
4.Filtering Search Queries.
5.External Links Report.
6.Crawls Stats & Errors.
7.Fixing Crawl Stats Errors.
8.Fixing 404 Errors.
9.What is Google Search Console?
10.Importance and uses of Google Search Console (GSC)
11.How to integrate your website with GSC?
12.Different types of website verification methods?
13.Setting Geo-target locations.
14.Analysing keywords, their positions and CTR’s
15.Comparing results over time of different keywords
16.Filtering keyword analysis over countries, devices and more.
17.Check for indexability
18.How to request for page indexing
19.How to check for snippets and errors.
20.Fixing crawl errors.
21.Monitor and fix mobile responsive erros.
22.Monitoring and fixing Web load speed issues.
23.Monitoring and fixing page not found errors.
24.How to use GSC for more keyword opportunities and ideas.
1.Using tools for SEO – Free tools, Paid tools
2.Buying paid tools at a cheaper cost
3.Website SEO Audit – On Page & OFF Page
4.SEO Report Creation
5.Monitoring website SEO improvements
6.How to earn money from SEO – 3 Case Studies
7.New website SEO step by step process
8.SEO Optimisation checklist
9.Creating SEO Performance reports
10.SEO Site Audits
11.SEO Interview Questions
12.Free SEO tools list
13.Paid SEO tool exposure
14.SEO Ebook & Material
What is SEO?
SEO stands for search engine optimization. It is the process of improving the quality of your website to help rank it at the top of the search results on search engines. SEO experts will try to rank a specific page on the top of the search results by targeting a few keywords that suit well for a business type. SEO can increase your brand’s visibility, thus creating brand awareness and transparency.
Search Engine Optimization, or SEO, is the process of optimizing websites and web pages to ensure they are found by web crawlers/spiders.
Search engine optimization can be broken down into four main tasks: On-page or onsite optimization, including meta tags, titles, and descriptions; Off-page or backlink building including link building; Local SEO, which helps businesses that target local consumers with their SEO efforts;
Social Media Optimization to help increase social engagement on sites such as Facebook and Twitter.
SEO Training is one of the most important professional skills an individual can have. It has become a basic need for anyone who wants to get noticed and make money in this competitive world we live in.
In this course, participants will learn what SEO is, basic SEO concepts, and how search engines work. Once these basics are understood, the course will dive into specific advanced concepts such as link building and technical SEO tool usage.
There is a never-ending demand for SEO experts, with companies willing to pay a hefty amount.
Advantages of SEO
Free of cost – The biggest advantage of SEO is that they are free of cost. We need not pay any money to search engines to rank our website. If we can rank our website, we will get traffic and brand visibility free of cost. Looking to learn SEO? Attend our 15-day SEO Training in Hyderabad.
Can give recurring traffic – Search Volume is the estimated number of searches that happen every month. So people are searching for your keyword every month. So if you are attending our SEO Training in Hyderabad and master SEO, you can easily rank your website at the top and thus you get recurring traffic.
Longer-term advantage – SEO is a time-consuming and long process. It doesn’t give you instant traffic. But SEO has been used for a long advantage because if you manage to rank at the top after learning SEO from our SEO Training in Hyderabad. Your rankings also don’t decline instantly.
Automate traffic to an extent –If you are successful in generating traffic through SEO, you need not spend heavily on Ads. SEO gives you free recurring traffic automating your website traffic to an extent.
About our SEO Training Methods
There are many SEO training institutes in Hyderabad that teach SEO, but if you want to learn SEO from the best institute, then you have to do research and find out the best SEO one in Hyderabad. So here are some factors that you have to keep in mind while searching for the best SEO training institute in Hyderabad.
- Check the SEO rankings of the institute.
- Interact with the trainer and try to assess his skills in SEO.
- Ask for a Live Project, and if possible ask for the SEO results of their students.
- Fee structure, are they charging a reasonable price?
- Ask for JOB & Internship assistance
- Batch size – keep it less than 20 or 15 for proper focus and attention.
We start our SEO training with the basics of search engines and how a search engine works.
This SEO course covers the optimization techniques that can help you rank your website at the top of the search engine.
We insist on practical training more than theoretical sessions.
ON Page & OFF Page Strategies
We train you with the best SEO On-Page and Off-Page techniques and strategies to understand how the search engine reads your website. You will learn to implement the SEO rules that should be followed to rank your website at the top. Optimizing your HTML tags, headlines, and images along with off-page factors like building quality backlinks, citations, Social media marketing, local listing, etc. will extensively be covered during the course.
Local SEO
Local SEO is the process of improving search engine visibility for local businesses. We also provide training with location-based SEO which is slowly gaining popularity these days. We will train you on how to rank your business in map listings for the chosen keywords. Digital Brolly offers the best local SEO training in Hyderabad with certified, expert trainers.
New Batches
| Course Fee | 12000/- Rs |
| Course Duration | 1 Month |
| Timings | Monday to Friday; Daily 1 HR Class |
| Course – Training Modes | Classroom & Online |
| Next Batch Date | 20th February 2023 @ 08:00 AM |
Objectives of SEO Training
The objectives of the SEO Training are to provide a brief introduction to the concept of Search Engine Optimization and its various techniques, introduce tools and resources available to identify site issues and problems, provide guidelines on how to use these tools professionally, and then expand to other aspects of the training such as link building strategy, content strategies, etc.
At the end of the training, the students will be able to:
- Understand how a website is indexed by search engines and how this process can be optimized for better search rankings.
- Use various tools available to evaluate site performance and identify areas of improvement.
- Identify link building strategies that help increase rankings in search engines.
Pre-Requisites of the Course
The training is designed for people with little or no experience in SEO, but it will also be useful for those who want to refresh their knowledge and get a better understanding of the topic.
Basic understanding of how web browsers work (how a browser interprets the code in a web page and displays it on your screen).
Some experience in using the internet and understanding how websites work.
Course Outline of SEO Training
The course is divided into six sections. Each section contains a number of lessons and exercises designed to help you understand and master the topics covered in that section. The first three sections are introductory in nature and cover the basics of SEO:
- What is Search Engine Optimization?
- How does search engine optimization work?
- Why should I care about search engine optimization?
The fourth section is more advanced and covers more complex topics:
- Why are some sites ranked higher than others?
- How do search engines rank websites?
- What are the different types of SEO?
Why Choose A Career in SEO?
A career in SEO is fun and challenging. You will be constantly learning new things, and there are always new challenges to tackle. Search engine optimization is an ever-evolving field, so you’ll never get bored working in it. No matter how long you work in SEO, the job will never get stale.
The demand for SEO experts is growing every year! According to Indeed.com, there have been more than 2 million people who have searched for “SEO jobs” over the past 12 months alone.
The demand for SEO experts is growing every year! According to Indeed.com, there have been more than 2 million people who have searched for “SEO jobs” over the past 12 months alone.
If you love working online, SEO is an ideal career path. SEO jobs are available in a variety of industries, including marketing, social media management, and business development.
Career Opportunities in SEO Training
There are many career opportunities in SEO. The best part is You can work from anywhere and make a great income. Here are some of the most common roles:
SEO Manager: The SEO Manager is responsible for managing the company’s SEO strategy and ensuring that all new content meets SEO best practices. They will work closely with content creators, editors, and web developers to ensure that their efforts are aligned with search engine algorithms.
SEO Analyst: The SEO Analyst is responsible for researching and analyzing data to find opportunities within the company’s website and content. They will look at Google Analytics reports and other metrics to identify areas of improvement, such as low click-through rates or high bounce rates. They will then create recommendations based on their findings.
SEO Specialist: The SEO Specialist is responsible for implementing the company’s SEO strategy and ensuring that all new content meets SEO best practices. They will work closely with content creators, editors, and web developers to ensure that their efforts are aligned with search engine algorithms.
Digital Marketing Specialist: The Digital Marketing Specialist is responsible for helping the company achieve its marketing goals through a variety of digital channels. They will create and manage paid search campaigns, including Google AdWords and Facebook Ads. They will also develop email marketing campaigns and landing pages, as well as optimize these campaigns for maximum conversion rates.
Certifications - Brolly Training
Brolly Training is a leading provider of certification courses in digital marketing, SEO, and PPC. We offer internationally recognized certifications that will help you advance your career as an inbound marketer.
- SEO Certification
- PPC Certification
- Digital Marketing Specialist Certification
- Google AdWords Certified Professional
- Google Analytics Certified Associate
Placement Opportunities - Brolly Training
Brolly Academy is committed to the success of each student. We offer placement assistance with our partner companies and want to help you find a position that fits your needs.
Brolly Academy is a division of Brolly Training, an established digital marketing company in India. We have a network of Multiple online businesses across the globe and are always on the lookout for new talent.
Students who complete their courses on time and meet all requirements will be invited to join our waiting list where we will help facilitate interviews for open positions within our partners.
We have already Placed over 1000 students with our partners, and we would like to thank you for being part of the Brolly family. We hope that you enjoy your courses, and we look forward to meeting you in person at one of our events.
Certifications:
Placements
Highlights of our SEO Course:
- Real-Time Expert trainers – Online Money Earners.
- Individual Assistance < 20 Members per batch.
- Live Projects.
- Practical demonstrations.
- Real Time project Exposure.
- Pay Once – Attend any number of times in 1 year.
- Free Soft material provided.
- Class PPTs shared every day.
- Brolly Training certificate.
- Google certification Support.
- Special Job Oriented Module.
- Mock Interviews.
- 100% Job Assistance.
- Experience Certificate.
- Free Backup classes.
Reviews
FAQs
Yes, SEO is the most profitable career in Digital Marketing. An average SEO expert salary in Hyderabad is ₹3.1 lakhs emphasizing on the demand of SEO. At Digital Brolly, we offer result-oriented SEO training that will help you land the right job.
We provide backup classes or you can also attend the next batch of training from the same tutor.
No, you don’t require any coding knowledge to learn SEO. SEO can be learnt by anyone who is interested in Digital marketing or is looking for a career in this field.
Brolly Academy is a place where people can learn about their passions and gain the skills they need to become successful. We have courses in many different areas including graphic design, photography, video production and more.
You can access your courses forever! You have lifetime access to our courses. When you enroll in a course, we will send you an email confirming the purchase.
SEO is the process of optimizing a website in order to improve its visibility and ranking on search engines like Google, Yahoo and Bing.
Start by learning about your audience and creating content that will speak to them. Next, find ways to optimize your site so that Google can easily crawl it and index all of the pages. From there, you can start ranking in the search engines for keywords related to your business!
You can access your courses forever! You have lifetime access to our courses. When you enroll in a course, we will send you an email confirming the purchase.
No, this is a beginner’s guide for SEO so no prior knowledge is necessary!
Why should you Join our institute for learning SEO?
We offer the best SEO training in Hyderabad Ameerpet, making you practically aware of the SEO process.
- 100% placement assistance
- Learn through analogies & amazing real-life examples
- Regular Tasks & Assignments
- Google Certifications
- Free materials – Softcopy
- Class PPT’s on a regular basis
- Resume preparation
- Sample interview questions for job preparation
- Course completion certification
- Internships & Live projections.
- Client projects demonstrated for exposure
- We train you to make money online.
- 7+ Years experienced master trainers.
Why Choose Brolly Academy?
Brolly Academy is a fully-fledged online education company that provides high-quality courses to students from all over the world. We have in-house experts for every subject, and we also partner with industry leaders to bring you the best content available.
Our courses are designed by experts and delivered by highly qualified professionals who want nothing more than to help people succeed in their careers.
Our courses offer a high level of flexibility and convenience, which makes them ideal for students who are looking to continue their education while also working or raising families.
We have designed our curriculum to be accessible from any location in the world, and this means that students can start and stop their courses at any time without having to worry about missing out on important information.
We have a strong focus on providing students with the best possible education, and this means that we are always looking for ways to improve our courses. We want our students to be able to find everything they need in one place, so we regularly add new content and update existing materials to ensure that courses remain relevant.
Skills that you learn during course
- Search Engine Optimization
- Content Marketing
- Web Analytics
- Keyword Research and Management
- Management of URLs
- Optimization,Management of website
- Complete on-page & off-page SEO.
Tools that are covered in course
- Ubersuggest
- Moz
- Semrush
- Screpy
- WriterZen
SEO Course Description
Our SEO course training covers topics and modules right from the basics to help deliver a better learning experience. All the Search Algorithms updated like Penguin, Panda, and Hummingbird. We also provide you with the best SEO tips and tricks that can greatly benefit you as a fresher including SEO strategies that will give you an upper hand during job interviews and trials. Our SEO Training in Hyderabad is based on certified and verified strategies and techniques put together by our expert SEO Trainers. Digital Brolly in Hyderabad offers the best SEO Training in Ameerpet by delivering quality training.
Advanced SEO Training
Our Advanced SEO Training is inclusive of all the latest advanced topics for SEO in 2022. We will help you create your knowledge graph in Advanced SEO topics like structured data, AMP, Rich snippets, etc. in Hyderabad.
100% Job Assistance
Most companies have started hiring their internal SEO and Digital Marketing teams for their companies. This is the right time to get a good job easily in a well-reputed company as an SEO Analyst.
We will support you 100% till you crack the interview and get placed.
Who should join this Course?
- Digital Marketing job seekers.
- Bloggers – both Beginners & Pros.
- Small & Medium-sized Business Owners.
- Web Developers.
- College students.
- Job seekers, Freshers, Students.
- Affiliate Marketing – Beginners & Advanced.
Working process of SEO?
Everything we need in today’s world is possible via the internet, be it looking for queries, shopping, educational & recreational inquiries, etc. We type in our queries in search engines like Google, Bing, etc. to get the relevant results. Google will then display 10 pages according to your keyword (query) and almost every business aims to rank for the relevant keyword on the first page of the SERPS.
The SEO expert’s main agenda would be to make the website rank at the top search results in Google as most of the user visits are limited to the first page of the search engine results page.
The importance of a website ranking on the first page of the SERPs plays a crucial role in highlighting the company or business’ leads and sales.
More than 30 % of the income earned by companies is through websites with top-quality SEO (search engine optimization). To help individuals and organizations improve these aspects of their business, we at Digital Brolly, have put together the perfect SEO course by creating, implementing, and ranking your websites. We assist you with step by step process for the website development concepts, examining the current websites and ensuring to improve the ranking of the same.
Scope of SEO
Right after completing the course, you will be having practical and theoretical knowledge of SEO and how to implement that on live projects.
- Work as SEO executive with placement support
- Start as freelancer
- Work on your business website
- Create websites for affiliate marketing and implement SEO techniques for passive income from AdSense and other platforms
SEO Responsibilities
- Researching and analyzing industry changes in search engine optimization and search discovery across various channels.
- Scrutinizing and diagnosing technical tasks of website issues that affect the ranking of the website.
- Create and present written recommendations, reports, and presentations.
- Guiding & training internal teams with the best SEO techniques.
- Link Building Programs for SEO Development and maintaining link building.
- Use Web Analytics software,organic ranking algorithms, Bid Management channels for monitoring SEO & PPC.
- Influential communications with account team online/offline to make best out of the marketing campaigns with maximum approach.
- Stay updated with the latest trends/algorithms in the Search Marketing industry through following industry experts,continuous research, article reading, webinars and industry events etc.
- Creating,optimizing,implementing and generating reports on Pay per Click (PPC) campaigns for multiple clients across various online platforms which includes search engines like Google,Bing,Yahoo,Facebook,LinkedIn amongst others.
- Conduct Search Engine Optimization (SEO) audits & provide direction to assist in improving the quantity and quality of organic traffic to clients websites.
- Supervise keyword research, analysis, bucketing, and matching in order to generate quality keyword lists for PPC and SEO platforms.
- Creating promotional text ads to use in a variety of campaigns.
- Management of promotion code tracking,creation and troubleshooting.
- Improvising execution of crucial marketing channels including SEM, Paid Social, SEO, and Display.
- Creating strategies on how to retain customer & optimize journeys
- Track working of marketing automation campaigns and to accomplish applicable KPIs.
- Delivering High-quality content at multiple platforms.
Conclusion
The world is changing at an incredible pace, and this means that students need to be able to keep up with new technologies and developments. We have designed our courses so that they can be taken at any time, anywhere in the world.
We want our students to be able to access the courses whenever they want, but we also want them to feel that they are part of a community. This is why we offer live online classes in which students can interact with each other as well as their tutors.
Brolly Academy also provides excellent opportunities to get into the best possible career opportunities. SEO is the most in-demand job, and it’s easy to see why: companies need search engine optimization (SEO) experts to attract customers.
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