Digital Marketing Course in Hyderabad

Class Room Online 2 Months 25,000 Rs Rs. 12000/-

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Job-Oriented Training

Digital Marketing has become a great stable domain to get a job with more than 1.5 Lakhs jobs getting created every year in INDIA alone.

Real time Project practice

We will help you practice the things you learn in the class, giving you a real-time exposure to how things work in the real world projects.

100% Placement Assistance

We assist you 100% till you get a job. We will refer you to all our partnered companies. We conduct mockup interviews preparing you to get a Job.

About our Digital Marketing Course in Hyderabad

Digital Marketing is growing big every day. With more users coming online the demand for digital marketing grows even further. Our Digital marketing is focused on making all the course registrants employable. We make sure you get all the skills in Digital Marketing for you to get hired.

Our Job Oriented Digital Marketing Course in Hyderabad comprises of 13 Modules covered in a span of 60 days with an hour to an hour and a half long sessions every weekday, Monday to Friday. We give you exposure to paid tools and let you experiment, practice and learn the digital marketing strategies under our professional trainer’s guidance on real-time projects.

Getting certified by Google makes you worthier for companies to hire you. We guide you to clear the Google Fundamentals Certification Exam. Towards the end of the course, we guide you to create a better resume and also conduct mock interviews and refer you to all the companies and startups that we are associated with to assist you to crack a job.

Why Join our Digital Marketing Course in Hyderabad

  • Job Oriented Training with 100% placement Assistance
  • In Depth subject explanation with analogies and case studies
  • Google Certification Guidance
  • Backup of missed classes
  • Doubts clarification session everyday and after the course
  • Special sessions on Resume preparation with sample resumes
  • Provides sample interview questions
  • Conducts mock interviews
  • Free Materials for all Modules
  • Free Ebook
  • Course completion Certification
  • Regular Assignment tasks
  • Free Internship for selected candidates
  • Real-Time Project Exposure

Digital Marketing Course in Hyderabad – Description

Our Digital Marketing Course in Hyderabad is a great place to get a job in Digital marketing, with India growing digitally, more than 1.5 lakh jobs are getting created on Digital marketing every year. If you are looking to get a job in Digital marketing, this is a must join the course for you. To learn Digital Marketing for our experienced trainers and get hired with 100% assistance.

Our Digital Marketing Course in Hyderabad teaches you the cutting edge strategies in Digital Marketing for all the 13 modules, and you get to see the best practices adopted by the most successful Digital Marketers in the industry.

Not just training you on Digital marketing concepts, we will also help you crack interviews by helping you create a perfect resume, conduct a few mockup interviews, discuss interview questions in the class and we also refer your profile to the companies and startups that we partnered with to make things easier for you to get a job.

We also have a digital marketing internship program for our students where the students will be given a real-time project and make him work on the project for 2 – 3 months after which he can clear any interview with ease.

Let us help you to build your career on Digital Marketing

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Digital Marketing Course Curriculum

1 Marketing Basics

  1. What Marketing?
  2. 4 P’s of Marketing.
  3. Definitions of Branding, Marketing, Advertising, Promotions and Sales.
  4. Market Segmentation, Targeting and Positioning. (STP)
  5. Real World Case Study Example.

2 Introduction to Digital Marketing

  1. What is Digital Marketing?
  2. Types of Digital Marketing
  3. Digital Marketing Vs Traditional Marketing.
  4. Traditional Marketing Funnel.
  5. Brand/Product Visibility.
  6. Traffic – Targeted VS Non-Targeted.
  7. Converting Traffic into Leads.
  8. Visitor Engagement
  9. Visitor Retention & ways to decrease bounce rate

3 Earning Money Online

  1. How websites earn money online
  2. Importance of creating Blogs in earning Money
  3. Google Adsense
  4. Affiliate Marketing
  5. Earning Money From YouTube

4 World of Web & Importance of website in Digital Marketing

  1. Web Browsers and Web sites.
  2. Domain names and Domain name extensions.
  3. Web Hosting.
  4. How to purchase the best Domain & Hosting?

5 Website Creation with WordPress

  1. Introduction to WordPress.
  2. Advantages of WordPress.
  3. WordPress Installation on your computer/localhost.
  4. WordPress Installation on Server.
  5. WordPress Dashboard.
  6. Installing and Customizing Themes.
  7. Creating Categories, Pages and Posts.
  8. Adding Menus.
  9. Adding Widgets.
  10. Installing Plugins.
  11. Importance of webpage structure for SEO

6 Keyword Analysis

  1. What are Keywords?
  2. Types of Keywords.
  3. Keyword Ideas Generation – Uber Suggest
  4. Google Keyword Planner Tool
  5. Keywords Analysis Tools. (Keyword Tool – Paid Tool)
  6. Keywords Research Process.
  7. Google Search Operators.
  8. Competition Analysis.
  9. Using tools for Competition Analysis.

7 Introduction to SEO

  1. How does the search engine work?
  2. Crawling, Indexing and Page Ranking Mechanisms.
  3. Google Sandbox concept.
  4. Understanding SERP – Search Engine Results Page
  5. Google Algorithm updates.
  6. Fixing Panda, Penguin, Hummingbird updates.

8 On- Page Optimization

  1. Fundamental On-page Factors.
  2. Setting a Title for the Page/Post.
  3. Setting proper Description for your page/post.
  4. page/post URL & its importance.
  5. Headings, Importance of Heading and Rules.
  6. Image Filename Optimisation.
  7. Image Alt tag and its Importance.
  8. Keywords placement and keyword Ratio/keyword density.
  9. Importance of content.
  10. Content Quality
  11. Plagiarism checking tools
  12. Creation of Robot.txt
  13. Creation & integration Sitemaps.
  14. Site Speed Analysis.
  15. Images optimizations.
  16. Anchor Links Optimization.
  17. Google Analytics Integration

9 Off Page Optimization

  1. Introduction to Off Page Optimization.
  2. What is Link Building?
  3. Types of Linking Methods (One Way, Two Way and Three Way Links).
  4. Types of backlinks – DoFollow Vs. NoFollow.
  5. Directory Submissions.
  6. Social Bookmarking.
  7. Local Business Listing.
  8. Using Classifieds for Inbound Traffic.
  9. Generating Links from QA Sites.
  10. Guest Blogging.
  11. Blog Commenting.
  12. Links Analysis Tools. – (Ahrefs, SEMRush, Moz, SpyFu keyword tools)
  13. What is Domain Authority?
  14. Factors that influence domain authority
  15. How to Increase Domain Authority.

10 Google Webmaster Tools   

  1. Adding Website to Search Console & Verification Process.
  2. Setting Geo-target location.
  3. Search Queries Analysis.
  4. Filtering Search Queries.
  5. External Links Report.
  6. Crawls Stats & Errors.
  7. Fixing Crawl Stats Errors.
  8. Fixing 404 Errors.

11 Local SEO – Location Based SEO

  1. Google Business Listing.
  2. Creating Knowledge Panel for your business
  3. Map listing optimizations.
  4. Adding posts to google business listings.
  5. Increasing business visibility through local SEO

12 SEO Reports

  1. Using tools for SEO – Free tools, Paid tools
  2. Buying paid tools at a cheaper cost
  3. Website SEO Audit – On Page & OFF Page
  4. SEO Report Creation
  5. Monitoring website SEO improvements.

13 Search Engine Marketing / Google Ads (Formerly Adwords)

  1. Inorganic Search Results.
  2. Introduction to Google AdWords & PPC Advertising.
  3. Setting up a Google AdWords Account.
  4. Adwords Dashboard.
  5. Key Terms in Adwords – PPC, Bidding, Ad Rank, Quality Score, CTR.
  6. How does AdWords rank Ads?
  7. How does bidding work?
  8. Importance of Quality Score.
  9. Creating Good Landing Pages
  10. Types of Campaigns.
  11. Creating Search Campaigns.
  12. Location Targeting.
  13. Different types of Location Targeting.
  14. Different types of bid strategy – Manual and Auto.
  15. Advanced bid strategies –  Enhanced CPC CPA.
  16. Ad-extensions & Types of Ad-Extensions.
  17. Adding Ad-Extensions in Campaigns.
  18. Creating Ad Groups.
  19. Targeted keywords.
  20. Finding relevant keywords,  Adding keywords in ad-group.
  21. Types of keywords, Phrase, exact, broad & negative.
  22. Creating ads – Display & destination URL.
  23. Tracking Performance/Conversion.
  24. Importance of CTR in optimization & How to increase CTR.
  25. How to increase quality score.
  26. Importance of negative keywords in optimization.
  27. Evaluating campaign stats.
  28. Creating Display Campaign.
  29. Types of display campaigns- All features, Mobile app, Remarketing, Engagement.
  30. The difference in Search & Display Campaign Settings.
  31. Ad-scheduling & Ad-delivery.
  32. Ads placement.
  33. Remarketing.
  34. Setting up Remarketing Campaign.
  35. Creating Remarketing Lists.
  36. Custom Audience.

14 Google Analytics

  1. Introduction to Google Analytics.
  2. How to set up Analytics Account.
  3. Google Analytics Dashboard.
  4. Goals and Conversions.
  5. How to set up Goals?
  6. Types of Goals.
  7. Bounce Rate.
  8. How to Integrate AdWords and Analytics account?
  9. How to set up Filters?
  10. How to view customized reports?
  11. Traffic Sources/Channels.
  12. Traffic Behavioural flow.

Social Media Optimisation (SMO) & Social Media Marketing (SMM)

15 Introduction to Social Media  & Facebook

  1. Social Media and Its Importance in Digital Marketing.
  2. SMM Vs SMO.
  3. Introduction to Facebook.
  4. Facebook account setup.
  5. Facebook for Personal Account and Its Elements.
  6. Creating a post.
  7. Facebook Page for businesses.
  8. Different Types of Business pages offered by Facebook.
  9. Profile Pic and Cover photo dimensions for pages.
  10. Types of Posts and Statistics.
  11. Hashtags and its advantages.
  12. Facebook Page Designing.
  13. Engaging Fans and Increase the Likes.
  14. Page management options.
  15. Facebook Events creation.
  16. Facebook Insights.
  17. Facebook Groups.

16 Facebook Advertising

  1. Introduction to Facebook Advertisements.
  2. Difference between Facebook Advertising and Google Search Advertisements.
  3. Types of Promotions with Facebook Advertisement.
  4. Targeting the Audience.
  5. Advanced Audience Targeting.
  6. Ad Formats.
  7. Conversion Tracking.
  8. Integrating Facebook Pixel with your website
  9. Retargeting on facebook.

17 LinkedIn Marketing

  1. Introduction to Linkedin.
  2. Linkedin for SEO.
  3. Benefits of LinkedIn Network.
  4. LinkedIn Profile Creation.
  5. Optimizing the profile.
  6. Skills and Endorsements.
  7. Recommendations on LinkedIn.
  8. Adding new connections.
  9. LinkedIn Posts.
  10. LinkedIn Groups.
  11. Finding Jobs on LinkedIn.
  12. Creating a business page on LinkedIn.
  13. Linkedin business page customization.
  14. LinkedIn Page Posts.

18 Twitter Marketing

  1. Introduction to Twitter.
  2. Twitter for Brand building.
  3. Creating a Twitter profile.
  4. Fan Engagement on Twitter.
  5. Twitter HashTags.
  6. Choosing Hashtags for your business?
  7. Engaging users on Twitter.
  8. Integrating Twitter with other social media networking sites.

19 Instagram

  1. What is Instagram Marketing
  2. Why should you use Instagram for your business
  3. How to increase followers on Instagram
  4. Tips to get good Engagement on Instagram
  5. Best Instagram Marketing Tactics
  6. Instagram Hashtags
  7. Instagram Stories & their importance
  8. 60seconders on Instagram – Instagram Video Ads.

Instagram paid advertising

20 Content Marketing/Writing

  1. Exploring content ideas
  2. Content research
  3. Tips to write good quality content
  4. Content Spinning techniques
  5. Plagiarism check for content
  6. readability check for content

21 Quora marketing

  1. What is Quora?
  2. Creating a Quora profile
  3. Generating Leads from Quora
  4. Questioning in Quora
  5. Answering in Quora
  6. Being Anonymous
  7. Quora Blog
  8. Best Quora techniques for marketing your business.

22 Affiliate Marketing

  1. Introduction to Affiliate Marketing.
  2. How Affiliate Marketing Works?
  3. Earning Money from Affiliate Marketing.
  4. Affiliate Marketing Networks.
  5. Affiliate Marketing Niches research
  6. Affiliate Marketing execution & Tips
  7. Affiliate Marketing Tools.
  8. Best proven strategies to make money from Affiliate Marketing.
  9. Live Case Studies.

23 YouTube Marketing

  1. YouTube Marketing Introduction.
  2. Creating Channel on YouTube.
  3. Types of Videos.
  4. Uploading video.
  5. YouTube Video SEO.
  6. Annotations and End Cards.
  7. How to use Playlists.
  8. Understanding Copyrights and Spam.
  9. YouTube Creator Studio Dashboard.
  10. YouTube Analytics.
  11. YouTube channel Suspension, Policy Violation rules.

24 Freelancing

  1. Best Freelancing sites.
  2. Creating a profile in Freelancing websites.
  3. Applying for works on freelancing websites.
  4. Tips for getting projects on Freelancing websites.
  5. Writing professional email to clients.

 

25 Email Marketing

  1. What is Email Marketing?
  2. Advantages of Email Marketing.
  3. Terminology Used in Email Marketing.
  4. Do and Don’ts in Email Marketing.
  5. Email Marketing Platforms.
  6. Lead generation tools.
  7. Auto-Responders.
  8. Designing Newsletters.
  9. Creating mailing sequences
  10. Generating sales from Email Marketing
  11. Avoiding spam folder.
  12. Bulk Emailing.
  13. Best practices to send bulk emails.
  14. Reports Metrics and Analysis.
  15. A/B Testing & Improving ROI.

26 Mobile/SMS Marketing

  1. What is SMS marketing
  2. Advantages & Importance of SMS Marketing
  3. why is sms marketing so effective
  4. How to do SMS marketing
  5. What are Bulk SMS
  6. Do’s and Don’t in SMS Marketing
  7. Best Practices

27 E-commerce Sales

  1. What is E-commerce website?
  2. Difference between E-commerce website & Normal website
  3. Importance of security for E-commerce website – SSL Security
  4. E-commerce on WordPress – WooCommerce
  5. Payment gateway integration.
  6. Creating seller accounts on Amazon & Flipkart.Gr
  7. Facebook marketplace sales.

28 Paid Tools Covered

  1. AHrefs
  2. SEMRush
  3. WordAI
  4. Grammarly
  5. MOZ
  6. Canva
  7. Animoto
  8. WOO Rank
  9. Keyword Revealer
  10. Keyword Tool
  11. Majestic
  12. BuzzSumo
  13. SpyFu
  14. Alexa
  15. Lumen5
  16. Vidiq
  17. Tube Buddy
  18. Ubersuggest
  19. Keywords Everywhere
  20. Answer the public
  21. Hellobar
  22. Mail Chimp
  23. Subscribers
  24. SEO Quake

29 Resources provided

  1. Notes/PPT’s
  2. Interview Questions
  3. Sample Resumes
  4. Free Themes and plugins.
  5. List of websites to follow for updates
  6. List of Websites for SEO Backlinks
  7. Access to Digital Brolly’s Private Facebook Group
  8. Job Openings updates

30 Job Oriented Sessions

  1. Interview Questions
  2. Resume Preparation
  3. Digital Marketing Terminology

Certifications

  1. Google Adwords certification
  2. Brolly Course completion certificate
  3. Internship Certificate with brolly**
  4. 1 Year work Experience certificate**

Attend our Digital Marketing Course in Hyderabad

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Who can Attend our Digital Marketing Course in Hyderabad?

  1. Digital Marketing Career Aspirants
  2. Traditional Marketing Professionals
  3. Blogging Enthusiasts or Bloggers
  4. Small Business Owners can improve the ROI for your business
  5. Web Developers and Content Writers
  6. Job Seekers, people looking for a job in Digital marketing
  7. Professionals that want to learn Digital Marketing for job change
  8. Students can learn digital and start earning online using Digital Marketing
  9. Sales professionals can accelerate your career leaning Digital Marketing
  10. People looking to generate a secondary source of income
  11. Public Relations Manager or a Brand Managers

Frequently Asked Questions

1. Will get a job after doing this course?

Yes. Our Digital marketing Course covers all the required digital marketing modules required for the industry. Not just with course training, we also provide you sample resumes and conduct mock interviews to make you Fearless from Interviews. We also guide you through Google Fundamentals Certification which makes you more employable compared to others. We also refer you to our partnered companies and startups to assist you 100% to get placed. We don’t guarantee a job but we provide free internship facility to make you work real time so you can get job easily with work experience.

2. How long is the course duration and fee details?

This a 60 days course, it is a weekday course running from Monday to Friday. The class duration each day will be between 1hr – 1:30Hr depending upon the topic for the day.

3. What is course Fee? Can I pay in Installments? What payments are available?

The actual course fee is Rs 15000, but we are running an inauguration offer and giving the course for just Rs 12000. To avail the offer, the fee of Rs 12000 should be made in single installment.

4. How about cancellation and Refunds?

You can raise course cancellation request in 3 classes upon start of the batch, your payment will be refunded 100%. But after 3rd class of starting a batch, your amount will not be refunded.

5. What if I miss a class or classes?

No worries, If you had to miss a class or few classes, we shall arrange backup classes for those sessions from the same trainer to cover it up for you.

6. Will you provide course material?

Yes, The soft copy of the course material will be shared with you through Google Drive.