Doubleclick for Publishers Training
1 Month Job Oriented Training 50% OFF Online Training Rs. 18000/-
- Jobs in MNC’s
Most of the MNCs & established companies use DFP (doubleclick for publishers) so learn doubleclick for publishers to better your chances of getting hired.
- Real Time Campaigns
We demonstrate live campaigns that we run on Doubleclick in real time for a personalized experience.
- DFP Certification Support
We will provide guidance and assistance in helping you clear your DFP certification exam in our double-click for publishers training course in Hyderabad.
Doubleclick for Publishers Training Batch Details
Table of Contents
| Trainer Name | Mr. Ganesh (Certified Trainer) |
| Trainer Experience | 15+ Years |
| Next Batch Date | 20th September 2023 (8:00 AM IST) |
| Training Modes: | Online Training (Instructor Led) |
| Course Duration: | 1 Month |
| Call us at: | +91 81869 44555 |
| Email Us at: | digitalbrolly@gmail.com… |
Doubleclick Publisher Training Curriculum:
- What is DFP
- DFP UI tour and a brief discussion on the functionality
- Difference between small business and premium
- Additional supported features by Google for premium publishers
- What is inventory in terms of ad serving
- How to manage inventory in DFP
- What is an ad unit, suggested ad unit, placements, and key-values
- Targeting presets and Network settings
- How DFP ads are served on the page
- What is third-party ad serving
- How DFP tracks impressions and clicks
- Introduction to the delivery tab of DFP UI
- Settings and usage of different tabs of Delivery
- What are different targeting parameters in DFP
- How to use the targeting and other settings in DFP
- Different types of creative allowed in DFP
- How to add a creative
- Different parameters of creative setting
- Macros and how to troubleshoot macros
- Different parts of the Admin tab
- How to check the network settings
- What are the roles, team and user and how to create them?
- Companies and how to add a company
- Labels and creative wrapper
- Parameters used in reporting
- How to pull a report
- Handle discrepancy in reporting
- What is forecasting?
- How DFP estimates the forecast data?
- Where can we check the forecast data?
- Different terminologies used in forecast data
- What are forecast adjustments and its types
- How to generate a tag
- Discuss all the functions and parameters used in DFP tag
- Different types of tags
- How to check the tag in the page
Double Click for Publishers Training Overview
Double Click for Publishers (DFP) is an ad management platform used by many publishers and advertisers to manage their ad inventory. DFP offers a variety of features that help you sell more ads and maximize revenue for your site.
Double Click for Publishers (DFP) delivers ads to your site or app and helps you monetize it. With just a few clicks, you can set up dynamic demand and automatic optimization (smart bidding). It’s easy to use and can adapt to the needs of your business no matter if you’re running a global network or an individual website.
DFP is used by many of the world’s leading publishers and advertisers. It helps you sell more ads and maximize revenue for your site or app. With just a few clicks, you can set up dynamic demand and automatic optimization (smart bidding).
It’s easy to use and can adapt to the needs of your business no matter if you’re running a global network or an individual website. It’s easy to use and can adapt to the needs of your business no matter if you’re running a global network or an individual website.
DFP is used by many of the world’s leading publishers and advertisers. It helps you sell more ads and maximize revenue for your site or app. With just a few clicks, you can set up dynamic demand and automatic optimization (smart bidding).
New Batches
| Course Fee | 18000 Rs |
| Course Duration | 1 Month |
| Timings | Monday to Friday (Morning to Evening [Flexible Hours]) |
| Course – Training Modes | Online |
| Next Batch Date | 20th Feb 2023 @ 11 AM |
Pre-Requisites of the Course
It is helpful but not required – If you’re new to Google Ad Manager, we recommend reviewing the Google AdWords Fundamentals course before taking this one
- You should have a basic understanding of how the internet works and how to use Google Analytics
- Basic knowledge of HTML and CSS is recommended - Basic knowledge of HTML, CSS and JavaScript
- Familiar with how to use a web browser and Google Analytics - Some experience with AdWords
Objectives of the Course
This course will teach you how to use DFP and get the most out of it. You’ll learn how to set up dynamic demand and automatic optimization (smart bidding). You’ll also learn about other features and options that are available for you within DFP. By the end of this course, you will be able to: Set up a campaign using DFP
- Learn how to set up DFP
- Understand the different ways you can use DFP for your website or app
- Create campaigns and ad units
- Set up DFP for your website
- Configure DFP to optimize for revenue, engagement and user experience
- Use the DFP dashboard to manage your ad inventory
Course Outline
- Overview of the Ad Manager and the dashboard
- Overview of ad formats, billing and reporting 2 - Setting Up Your Account
- How to set up an account through Google Cloud Platform (GCP) and connect it with your website 3 - Managing Inventory for Publishers
- How to manage inventory for publishers - Setting up your account with Google Ad Manager
- How to create campaigns and ad groups within Google Ad Manager
- Overview of campaign settings and how they affect performance
- Creating ads in Google Ad Manager 7 - Optimizing Your Campaigns.
Why Choose A Career in Double Click for Publishers?
Google Ad Manager is a free and easy-to-use tool that allows publishers to manage their ad inventory across Google’s network of websites.
Being a publisher, you will be able to manage your ad inventory within your control panel instead of using third party systems like Double Click for Publishers (DFP).
Double Click for Publishers is the ad management platform that helps publishers manage their inventory and set up campaigns to sell it.
It’s a great option for anyone who is interested in working with online advertising and wants to gain experience in setting up, managing and optimizing campaigns.
You can also use Ad Manager to generate reports and learn more about your ad campaigns. It’s a great tool for publishers who are just getting started with online advertising, or who want to study how their ads perform on other websites.
Career Opportunities in Double Click for Publishers
Double Click for Publishers is a great option for anyone who is interested in working with online advertising and wants to gain experience in setting up, managing and optimizing campaigns.
You can also use Ad Manager to generate reports and learn more about your ad campaigns. It’s a great tool for publishers who are just getting started with online advertising, or who want to study how their ads perform on other websites.
- Ad Operations Executive
An ad operations executive manages the day-to-day operations of an advertising department. This includes working with clients to create and place ads on websites, managing the budget and profitability of campaigns, setting up new campaigns and analyzing results.
- Google DFP Expert
Google DFP is a self-service ad server that helps you manage your ad campaigns and optimize your website’s revenue. It’s used by publishers of all sizes, from small mom-and-pop operations to large media companies like ESPN, The New York Times and Time Inc.
- AD Trafficker
An AD Trafficker is responsible for buying and selling digital advertising. The position involves setting up campaigns, managing budgets and making sure ads are placed on the right websites. It also requires some technical knowledge, as you’ll be using platforms like DFP and DoubleClick Bid Manager to execute your strategies.
Certifications - Brolly Training
Brolly Training is a web-based training program that provides you with the skills required to become an AD Trafficker. It’s designed to teach you how to place ads on websites and manage campaigns, as well as provide you with a solid grounding in digital marketing principles.
- Google AdWords Certified Digital Marketing Specialist (GCDS)
- Google Analytics Certified Associate (GACert)
- Google Ad Manager Intermediate Certification
- Google Publisher Intermediate Certification
- Google Analytics Individual Qualification
Placement Opportunities in Brolly Academy
Brolly Academy is the only Google-certified training program in India with a 100% placement rate. We have placed more than 1,000 students across the country since 2016 and we continue to do so.
In fact, many of our graduates are working at some of the top companies in India like Adobe, Microsoft and Amazon.
We have a network of over 50 companies that come to us for hiring, including some of the largest names in the world. We also have an active alumni community that helps our graduates find jobs by sharing job opportunities with them.
If you’re looking to build your career in digital marketing and are serious about getting trained by industry experts, then Brolly Academy is your best bet.
FAQs
We shall help you with your job trials and support you 100%. But we don’t guarantee or give 100% job assurance. But we shall train you and equip you for the job so that you can crack the interview with ease.
This is a 1 Month training program, it is a weekday program running from Monday to Friday. The class duration each day will be between 1 hr – 1:30 hr depending upon the topic for the day.
The actual course fee for doubleclick for publishers training is Rs 25000, but we are running an offer at this moment and giving the course for just Rs 18000. To avail the offer, the fee of Rs 18000 should be made in a single instalment.
Yes, you can pay in installments. You can pay in two (2) installments of Rs 10,000 each. But if you can pay in one time you get it for 18000 Rs Only.
You can pay us by Cash, Google Pay, PayTm, Account Transfer or any Debit or Credit Card.
You can raise course cancellation requests in 3 classes upon the start of the batch, your payment will be refunded 100%. But after 3rd class of starting a batch, your amount will not be refunded.
No worries, if you had to miss a class or few classes, we shall arrange backup classes for those sessions from the same trainer to cover it up for you.
Yes, The soft copy of the course material will be shared with you through Google Drive.
You can also watch our Youtube Video from Digital Brolly Channel
Learn Doubleclick today, Enroll for a FREE DEMO
Why this Course?
- Get certified partner badge
- Have advantage over others
- Certification Support
- Access to double-click material
- Latest & Advanced topics
- Helps you advertise on double-click partner directory
- Teaches you to analyze the campaigns
- Not just analyzing we train you on campaign optimization
- 1 Year free support
Why Choose Brolly Academy ?
Let us help you to build your career on Double Click
Who can Attend this Digital Marketing Course?
- Digital Marketers
- Google Adwords professionals
- Job seekers
- PPC Executives
- Business owners
- Digital Marketing Agencies
- Freelancers
- DFP enthusiasts.
Why Doubleclick for Publishers is a better option for Online Advertising
- DoubleClick is the ultimate popular Ad management and Ad serving company on the internet.
- Did you know that more than 90% of revenue generated by Google is from advertising products?
- Doubleclick is used to cover a wide range of technologies from Google.
- DoubleClick for Publishers (DFP) is an Ad serving program that is used to modernize Online advertising management and improve profit margin.
- DFP consists of a complete set of tools to manage the online ads easily for a multi screen Audience.
- It helps with advanced Technical aspects to deliver the best service with greater understanding in training people efficiently.
- As of now, it is creating networks globally for Professionals allowing more career opportunities.
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